I'm interested in branching out. Finally. I've been a one person show for over a decade now, but realize that word of mouth only goes so far.
So, I'm seeking potential markets in which my bridal circlets and headpieces would be a solid hit.
It's one of those times where it takes money to make money...the cost of advertisement can be sky-high and not a guarantee that the product will move. I've done this with several niche bridal magazines only to find lots of "ooohs" and "aaaahs" but no solid gains.
Perhaps pounding the pavement to bridal boutiques is the best option. Any of you out there in a similar position find positive resources for your growing business?